How Much Is Your Business Really Worth—And What’s Standing in the Way of More?

80–90% of a business owner’s wealth is often tied up in their company.

But that wealth isn’t guaranteed—it’s earned through clarity, consistency, and a strategic process.

The Understanding Your Business Value guide introduces the Five Stages of Value Maturity, a core component of the Value Acceleration Methodology™ by the Exit Planning Institute. This framework helps business owners take control of their future by uncovering hidden value, mitigating risk, and building a company that’s ready to sell—or ready to scale.

Whether you’re 10 years or 10 months from an exit, this guide will help you answer one essential question:

“Am I building a business that someone else would want to own?”

What You’ll Learn Inside:

1️⃣ Identify – Pinpoint your business’s real value and readiness gaps with an Enterprise Value Assessment (EVA)
2️⃣ Protect – Minimize risk and preserve value through contingency planning and foundational systems
3️⃣ Build – Strengthen intangible capital and increase EBITDA to grow value long-term
4️⃣ Harvest – Evaluate exit options, understand net proceeds, and design your ideal transition
5️⃣ Manage – Live your next act with confidence while managing your personal and financial legacy

Each stage is clearly explained with real advisor insights, practical tools, and examples you can implement today.

Who This Is For:

This guide is essential for:

• Business owners considering an exit in the next 1–10 years
  
• Entrepreneurs who want to build a valuable, not just successful, business
  
• Advisors guiding clients through value growth and succession
  
• EOS® companies preparing for transition
  
  

Why It Works:

You don’t build value in a single event—you build it over time.

Following the Five Stages of Value Maturity allows you to work in 90-day sprints, eliminate uncertainty, and move toward a future that’s by design—not default.